Tag Archives: Book Publishing

POD Publishing

Blog entry about POD publishing
Blog entry about POD publishing

In this article POD stands for, Print-On-Demand, and not the body snatcher variety POD that scared the heck out of me when I was a kid. This article is about publishers that operate a lot differently than the commercial publishing factories I grew up knowing about, yet they are still commercial. Printing your books on demand, usually in some agreed upon quantity, is exactly what POD publishers do. POD publishers have removed a large block of difficulty that used to stand between the writer and seeing her book on the book store shelf.

Usually all a POD publisher requires is a finished manuscript and enough of your personal funding to make your publishing dream come true. The accent here is on “finished” manuscript because if your manuscript wasn’t quite finished, or still in need of some work POD publishers are now set up to help you there too, for a fee of course. In fact some of their publishing packages include proofing, and editing services should you decide to place your, in need of repair, manuscript in their hands.

Providing the funds and making sure to crossing all of your “T’s” and dotting all of your “I’s” you can end up with a pretty professional looking soft, or hard cover book. The POD publisher I used was even ready with a marketing kit that included posters, copies of the book for book-signing-parties and other promotional opportunities; a process every ghostwriter is spared. At the end of this article you will find information about several POD publishers to explore and research so that if you feel that your book project is at the publishing point, you can connect with a publishing resource.

Feeling the need to perfect your manuscript in every way and sending out letter of enquiry to noted publishers may be a barrier most of us can go around these days, in a way, I feels makes the pressure to get it right feel even higher when it comes to putting the finishing touches on your manuscript. When you self-publish just about all of the publishing preparation duties falls on you, Mr. author; you could find yourself responsible for everything  from the book cover artwork, the proofing, the editing, and who knows what else your particular book project might involve. The good news is it can be done and depending on the POD publisher you select all or some of the help you may need will be available to you too.

Self-publisher shares the same goal of the major publisher’s house; to sell books and to recover the investment that went into completing the publishing process, along with any marketing, and other related expenses. Clear that hurdle and you can begin to see some profit. Things have changed a little, back in the early days, 1960 or 1970 BC (before computers) and, of course I’m talking personal computers, the marketing you did to promote your self-published book was mainly though publications ads, word of mouth, and other promotions.

The publishing houses help connect a particular author with their reading audience and that is exactly what every self-published author wants; to be connected with their book buying reading audience. Back in the BC-days connecting with book buyers, and book readers, was a lot harder and a lot more expensive for the self-published author. Now-days selling your book, in many cases, is a matter of connecting and spreading the word about your book to your Facebook, Pinterest, Google+ or other social media audience. Whichever way you chose to market and sell your self-published book, it all starts with publishing that manuscript you have. When you’re ready for that perhaps one of these POD book publishers will do: Morris Publishing    48 Hour Books  and Instant Publisher